Gretel is a content management application. It’s promise is quite simple. Those that become members will never loose the contact information of those they value.
When family, friends, clients and/or customers change any of their contact information it is automatically update by Gretel’s’ patented technology.
P O S I T I O N I N G : Every aspect of this assignment, from the naming and nomenclature, to the design of the app and trademark, to the custom smart phone icons and typeface were designed to practically and emotionally support the simplicity, clarity and security of the Gretel promise.