pretty bird creates wearable juju, jewelry designed to enhance inner beauty and a balanced mind, body, spirit and energy. The collection of adornments honor, cultural and spiritual traditions, made by hand using natural materials chosen for their healing properties and sacred meanings.
P O S I T I O N I N G : The philosophy behind the pretty bird concept determined the approach to every aspect of the entity from the materials used in creating the jewelry, to how each item was hand-crafted, to its name and visual identity. Every facet of the communication, marketing and packaging reflects a personal and emotional commitment to the products and to those who choose them.
For the most part the pretty bird line of jewelry was design and produced by Nancy Essex who also designed the trademark and website.